Embrace Your Authenticity.

Welcome to my Online Store.
While creating for my brand, 74th & Pryr, I remind myself that clothing isn't just about what you wear—it's about how you feel. Our carefully curated collection blends bold, modern designs with timeless style, allowing you to express your unique personality through every piece. Whether you're dressing up for a special occasion or curating your everyday wardrobe, each piece is made to empower you and elevate your confidence.

  • ROUTE 66 PUFFER

    Unconventional designs for the fearless trendsetters who dare to stand out.

    Holiday Capsule Collection 
  • YOU'VE GOT THE EYE

    Hey girl, lets defy the ordinary, weaving our stories with every stitch, together.

    On The Prowl 

The Ethereal Corset

Its intricate details, light fabric, and elegant silhouette evoke's a sense of grace and beauty that seems to transcend the ordinary.

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